By Cairo Studio, Studio 5 min read
Maison Gacha is a house in Paris for African craft and heritage. It runs exhibitions, holds an agenda of talks and events, publishes a magazine, sells objects and asks for donations. Most organisations that do all of that end up with five websites stitched together, or one website where the shop wins.
Start from the visit
We asked what someone who walks into the house actually does. They look first. Then they read about what they saw. Then, sometimes, they want to take something home or support the place. The site follows that order. Exhibitions and the magazine lead, the agenda sits close behind, and the shop and donations are always one step away without being the headline.
One structure, many voices
Every section is built from the same set of parts in Prismic: a large image, a short text, a credit, a link. An exhibition, an article and a product all speak the same visual language, so moving between them feels like walking between rooms of the same building, not switching apps.
That also means the team can publish without us. A new exhibition or a new article is a document in Prismic, in French and in English, not a ticket.
Decisions that mattered
- Objects photographed large and quiet, with nothing fighting them on the page.
- Both languages built in from the first day, on SvelteKit.
- Shop and donation flows kept short, because generosity drops with every extra step.
Getting out of the way
The craft in that house is the brand. Carving, weaving, dye. Our job was mostly to build a frame strong enough to hold all five jobs, and quiet enough that the objects stay the loudest thing on the page.
